CONSUMERS OVERWHELMINGLY LIKE SOLAR, WIND, AND PLUG-IN CARS

Energy and Environment Consumer Survey; Consumer Attitudes and Awareness toward 10 Clean Energy Concepts

4Q 2013 (Navigant Research)

"The smart energy industry spans a wide range of technologies and products. In order to gain a better understanding of consumer attitudes about a variety of key issues, Navigant Research conducted a survey of more than 1,000 U.S. adults in the fall of 2013, asking respondents to provide their level of favorability for key concepts. The survey asked consumers to respond with their impressions of…Solar energy, Wind energy, Nuclear power, Hybrid vehicles, Electric cars, Natural gas vehicles, Biofuels, Smart grid, Smart meters, and LEED certification…[Close to 80% of respondents favored the concept of solar energy, which led all concepts in favorable responses, followed by wind energy (72%). Consumers also held favorable views of alternative fuel vehicles including hybrid vehicles (67%), electric cars (61%), and natural gas vehicles (56%). LEED certification showed the least level of favorability (22%), largely due to low awareness of the topic.]...” click here for more

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