THE RISE OF SMART CARS
What the Combination of Electric Cars and Software May Yield; NextEV’s Padmasree Warrior says the auto market is poised for an upheaval
Robert MacMillan, February 21, 2016 (Wall Street Journal)
“Padmasree Warrior thinks the auto industry is starting to look a lot like the cellphone business just before the iPhone shook things up…[Ms. Warrior is] U.S. CEO and global chief development officer of NextEV [and brings Silicon Valley software-engineering expertise to the] Shanghai-based startup that wants to bring the electric car to China…
"...[NextEV expects to introduce its first vehicle, a high-end, 1,360-horsepower electric car, by year’s end [but ultimately aims to deliver an affordable alternative for China’s emerging middle class because China is where Warrior believes the electric car will] take off first…In the next decade, [she believes] the car will be the smartest device that people will own, [that software will be a critical enabler,] and NextEV wants to bring the mobile Internet experience to the vehicle…”
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