Why Big Buyers Want New Energy

Study: What Drives Corporate Renewable Energy Purchases?

Betsy Lillian, September 14, 2017 (Solar Industry)

“…[While the continually improving economics of utility-scale wind and solar are helping convert corporate commitments into a decision to buy, companies are determining their own definition of value in the procurement process…[But the cheapest option is not necessarily the best strategic fit or the only factor in corporate buyers’ decision-making, according to State of Corporate Renewable Energy Procurement…More than 150 respondents from companies with annual revenues of greater than $250 million participated…[The survey showed] the market sees sustainability in terms of decarbonization and industry leadership, not just a renewable version of the business-as-usual commodity deal that maximizes market timing…The report found that the primary drivers of corporate renewable energy goals are addressing emissions targets (70% of respondents) and demonstrating corporate leadership (65%)…” click here for more

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