Willing To Pay For New Energy

Americans want more clean energy. Here's what they're actually willing to do to get it

Tom DiChristopher, 16 May 2018 (CNBC)

“Americans have long supported the idea of clean power. The question has always been how much effort they're willing to expend to make a green energy future a reality…[A new Deloitte survey] suggests the gap between environmental concern and consumer action may be shrinking…[because of] falling prices for solar power, higher awareness of clean energy options, growing concern about climate change and the inclinations of millennials…68 percent of electric power buyers said they are very concerned about climate change and their carbon footprint. That's the highest percentage ever recorded in the study…74 percent of respondents believe climate change is caused by human actions, up 5 points from 2017. Just 37 percent said environmental concerns are overblown, down 8 points from last year…7 in 10 companies reported that customers were demanding that they draw at least some of their power from renewable sources...Building out more solar and wind farms was widely seen as the main answer to climate change…” click here for more

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