Gen-Xers, Millennials Like Solar And Savings In Green

Vivint Solar 2018 Environmental Consumer Report Reveals You're Likely More Green Than You Think

October 11, 2018 (Solar Industry Magazine)

“…[F]ewer millennials consider themselves ‘green consumers’ than older generations…[T]wo-thirds of baby boomers consider themselves environmentally conscious, compared to 58 percent of millennials and 57 percent of Gen Xers…[but together they create a] smaller-than-expected gap between green consumers and conventional consumers [according to a Vivint Solar-funded poll of 3,000 consumers]…Millennials are the least likely generation to go green for the environment...71 percent of green millennials cite the environment as a factor in going green, compared to 82 percent of green Gen Xers and 93 percent of green baby boomers…Millennials are the most likely generation to go green for the financial savings (47 percent)…Millennials are also the most likely age group to be introduced to an eco-friendly way of life by their parents...Millennials and Gen Xers show the strongest interested in purchasing solar over the next five years…” click here for more

click to enlarge

Tweet