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  • Monday, August 19, 2019

    Rent Solar And Save

    Tesla pitches a solar rental program to boost its renewable energy business

    Jonathan Sheiber, August 18, 2019 (TechCrunch)

    Tesla is pitching customers on a new rental offering for solar power …Tesla has seen its share of the market decline significantly since its acquisition of SolarCity three years ago. In the second quarter Tesla deployed only 29 megawatts of new solar installations, while the number one and two providers of consumer solar, SunRun and Vivint Solar installed 103 megawatts and 56 megawatts respectively…[Tesla said the new program will deliver significant savings] for potential customers who live in states with high energy costs…

    Unlike SunRun and Vivint, which both used partnerships with homebuilders and retailers like Home Depot, BJ’s Wholesale, Costco and Sam’s Club to acquire customers, Tesla ended door-to-door marketing and abandoned its partnership with Home Depot…[It has relied] almost entirely on direct sales…and eschewed the no-money-down lease model, which SolarCity had used so effectively…Under the new system, Tesla is offering customers the option to rent solar systems for anywhere from $65 for a small installation to $195 for its largest installation…[It requires] a fully refundable $100 charge…[and $1,500 to remove the system once it has been installed…” click here for more


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