ANOTHER STUDY FINDS FOR NEGAWATTS

Unlocking energy efficiency in the U.S. economy
July 29, 2009 (McKinsey & Company)

"In [Unlocking Energy Efficiency in the U.S. Economy], McKinsey & Company offers a detailed analysis of the magnitude of the efficiency potential in non-transportation uses of energy, a thorough assessment of the barriers that impede the capture of greater efficiency, and an outline of the practical solutions available to unlock the potential.

"…[T]he U.S. economy has the potential to reduce annual non-transportation energy consumption by roughly 23 percent by 2020, eliminating more than $1.2 trillion in waste – well beyond the $520 billion upfront investment…The reduction in energy use would also result in the abatement of 1.1 gigatons of greenhouse gas emissions annually – the equivalent of taking the entire U.S. fleet of passenger vehicles and light trucks off the roads."

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"Such energy savings will be possible, however, only if the United States can overcome significant sets of barriers. These barriers are widespread and persistent, and will require an integrated set of solutions to overcome them – including information and education, incentives and financing, codes and standards, and deployment resources well beyond current levels."

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"…[F]ive observations will be relevant to a national debate about how best to pursue energy efficiency opportunities of the magnitude identified and within the timeframe…Specifically, an overarching strategy would need to:

"…Recognize energy efficiency as an important energy resource that can help meet future energy needs while the nation concurrently develops new no- and low-carbon energy sources…Formulate and launch at both national and regional levels an integrated portfolio of proven, piloted, and emerging approaches…Identify methods to provide the significant upfront funding…Forge greater alignment between utilities, regulators, government agencies, manufacturers, and energy consumers…Foster innovation…"